The CPG brand awarded more than $60,000 in its latest round of funding through its Give One for Good Food® fund.
— Michele Tsucalas, Founder and Owner of Michele’s Granola
TIMONIUM, MD, USA, May 3, 2022 /EINPresswire.com/ — Michele’s Granola, an artisan bakery producing handmade granola and muesli cereal, has awarded more than $60,000 in grants ranging from $5,000 to $15,000 to seven nonprofit organizations paving the way for a healthier and fairer food system.
Michele Tsucalas, founder and owner of Michele’s Granola, created the Give One for Good Food® in 2013, whereby the brand donates 1% of its gross sales to organizations improving access to nutritious food by pledging to support BIPOC-led groups. With this latest round of unrestricted grants, the brand deepens its engagement with and tells the stories of East Coast organizations making a measurable impact. The beneficiaries are:
Agricultural Alliance of Baltimore, MD
Baltimore, MD Hunger Project
Common Good City Farm, DC
Crossroads Community Food Network, MD
Soul Fire Farm Institute, NY
Intersection of Change (Strength to Love II program), MD
TasteWise Kids, MD
Beneficiary programming targets a range of age groups and populations, carrying out activities ranging from the development of urban farms and community kitchens, to the distribution of healthy food where it is needed most, to education nutrition, farmer training and workforce development. According to Tsucalas, “As a food entrepreneur, it is my responsibility to bring visibility to the inequalities in our food system and to support those who are developing creative solutions to address them at the level community. »
According to Soul Fire’s Director of Communications, Cheryl Whilby, “This grant from Michele’s Granola is essential to fund our capacity building as an organization and further our work on food and land sovereignty. This general operating donation will support their mission to end racism and injustice in the food system through food sovereignty programs and programs, including farmer training for black and brown producers, reparations and land return initiatives, food justice workshops for youth, and more.
In addition to this round of grants, Michele’s Granola’s 2022 philanthropic efforts include a multi-faceted partnership with Whole Foods Market’s Whole Cities Foundation providing unrestricted funds to the foundation as well as grants through their Community Grants Programs First and Local Leaders to support residents – food access projects led by partners across the country that meet the nutritional needs of their communities by transforming the local food landscape.